3 JUMIA Oversights That Could Explode Soon

 7 out of 10 Ghanaians today own a smartphone. Obviously, since every smartphone is internet compatible this makes Ghana one of the fastest growing developing countries on the web.

Brick and mortal businesses now seeing the merits associated with online businesses are leveraging the digital ecosystem to attract ,engage and delight many clients as possible. How fast are these smart business moving compared to already established brands taking the frontline?

•  Jumia Ghana is so far leading in the e-commerce marathon. With over 100 local partners, 1 million plus subscribers and 4 other diversifications in food, hotel and flight, classifieds,etc it will be very difficult for smaller businesses to run shoulders with this tycoon unless they join them.

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